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Sunday, January 26, 2014

Industry Analysis of the Liz Claiborne Industry. Covering the business and marketing enviroment of the industry which makes it so successful.

Liz Claiborne, Inc. was started in 1976 Liz Claiborne, Art Ortenberg, Leonard Boxer, and Jerome Chazen. Liz Claiborne, Inc. designs and sells a large range of pass and womens do and accessories. Also, they market fragrances for some(prenominal) men and women. Liz Claiborne is one of the sweater lead corporations in the look and app bel sedulousness. Their products are of steep lineament and has long been viewed as a high-end name brand. They gestate their bequest to continue. Industry Analysis Liz Claiborne, Inc. is a company commit to producing high whole tone products at a good appreciate to consumers. They are guided by applicable laws and maintain a high standard of rail line ethic and visualise for human rights. Liz Claibornes following of legal requirements, health and safety, employment practices, environmental practices, and ethical conduct are what separates them from the ataraxis of the best. Liz Claiborne, Inc. has a in truth broad tar substantiate market in both mens and womens clothing. There are twenty-one brands chthonic the Liz Claiborne, Inc. check which are all competitive in the fashion industry: Claiborne, Dana Buchman, Elisabeth, Ellen Tracy, Laundry, Liz Claiborne, Lucky Brand Dungarees, Mexx, Monet Group, Sigrid Olsen, Axcess, Crazy Horse, Emma James, First Issue, J. H. Collectibles, Russ, Villager, metropolis Donna Karen bran-new York, DKNY Jeans, DKNY Active, and Kenneth Cole New York. These brands are all higher(prenominal) priced, high quality clothes marketed to men and women between the ages of 16 and 75 with the exclusion of Mexx, being mainly a childrens apparel line. The competitive products of Liz Claiborne, Inc. are mainly within their twenty-one brands so they welcome the competition. Among new(prenominal) companies who produce clothing lines, Liz Claiborne, Inc. competes with Tommy Hilfigger and Polo/Ralph Lauren. Although the many brands distributively have their get competitors, the large st and most well-known brand... ! If you want to get a full(a) essay, order it on our website: OrderCustomPaper.com

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